Overview

Completed more recently in 2017, this project was to a fictitious food truck design and prototype concept with a custom logo. “Speakeasy” was chosen based on the Prohibition era. I used dark colors to replicate the dark underground bars that used to be popular in the 1940s.

I thought that with dark colors this truck needed something to lighten up the mood so i designed some string lights to drape along the top of the truck to give it life. The menu is packed with a delicious assortment of fruity, solid, and dark drinks to get you right where you want to be on your night out in the city.

Details

  • Client: Speakeasy
  • Date: 28 February 2017
  • Category: Branding, Design, Photography